
ODERNA is founded on CULTIVATING CREATIVE CONNECTIONS. Lost to a world of hyper-consumerism ODERNA aims to re-estabilsh authentic connections in fashion.
STAGE TWO

STAGE TWO
As the world continues to evolve, it is hard to say whether it is heading in the right direction. The collection of HAND BEADED JEWELLERY explores the concept of AI integration and its effects on the creative landscape. Will human creativity prevail or will it be made obsolete?
Each piece represents a key stage of this proposed misdirection. Through a gradient of PEARLS and OXIDISED SILVER a journey of creative decent is depicted. In this process, the essence of art is systematically eliminated from creation.

DIVINE
Divine: Harmony. Radiant pearls linked by silver, a symbol of connection and creative authenticity
Definition: Very pleasing; delightful

REVERIE
Reverie: A daydream. Pearls glow softly as silver begins to emerge. Human creativity has merged with the capabilities of AI.
Definition: A state of being pleasantly lost in one's thoughts

VESTIGE
Vestige: The final remaining pieces. Scattered pearls shine faintly amongst dark silver. Traces of creative connection become scarce.
Definition: A trace or remnant of something that is disappearing

OBLIVION
Oblivion: Cold oxidised silver. Creative Connection is only a figment of the past.
Definition: Destruction or extinction

STAGE ONE
As the world develops it is difficult to say whether it is in the right direction or not. The collection explores the use of AI through a cyber dystopian future. Will genuine creativity be valued in the future or will it be made obsolete.
The WING and CROWN TEEs incorporate the use of AI generated female forms in unison with hand drawn symbols and photos that have been taken and edited by minds at ODERNA. The ODA Tee is completely drawn by hand, representing a pure form of human expression unaltered by artificial intelligence.
The fusion between genuine creativity and AI creates a graphic that questions the direction of the creative realm